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Pandera to Unveil its Transformation Suite at MicroStrategy World™ 2019 that Turbocharges Business Performance and Decision-Making

PHOENIX, Jan. 25, 2019 — Pandera, the industry leader in advanced data science, today announced that it will be a platinum sponsor at MicroStrategy World™ 2019, MicroStrategy’s annual analytics and mobility conference, taking place from February 4 to February 6 at the Phoenix Convention Center. Pandera aims to reform how organizations engage with data through the introduction of its Transformation Suite, a robust catalog of advanced analytics and data science-oriented solutions that take full advantage of MicroStrategy 2019′s new features and functionality.

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Forbes sits down with Pandera CDO, Matthew Thomas

Pandera Systems Chief Data Officer, Matthew Thomas spoke with Kimberly Whitler of Forbes to explain why companies are turning to Chief Data Officers to generate more value out of data beyond the typical CIO and CMO roles.

Whitler (Forbes)Can you describe the CDO role?

Thomas: To truly appreciate the increasing need for the CDO’s role, one must first understand that 90 percent of the world’s data was created in the past two years alone. That’s a lot of information for a company to suddenly organize, secure and make sense of, let alone make a strategic decision on. The CDO emerged as organizations realized the need for someone to lead the management of all of this data as well as guide the organization in technology adoption and training necessary to storing and distributing it all.

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Magento & Adobe Aim For True Plug & Play Commerce Platform.

SAN JOSE, Calif.– Adobe (Nasdaq:ADBE) announced a few weeks back that it has entered into a definitive agreement to acquire Magento Commerce for $1.68 billion. This acquisition seems to follow a growing pattern where large technology companies who focus on enterprise clients acquire eCommerce platforms. What does this mean? Simply put, disparate solutions won’t cut it in a sophisticated and competitive marketplace and the big players know it.

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Challenges of Creating an Effective Customer Journey

Challenges of Creating an Effective Customer Journey

Providing marketing ROI through conversions and, ultimately, customizing each user journey at scale has been a constant challenge for years. Customers are utilizing multiple channels each day, adding extra touch points and therefore data that needs to be analyzed to architect an effective marketing strategy. Fortunately, planning and proving marketing results has never been easier than it is today. By analyzing and weaving together touch points in a deliberate manner, marketing ROI, and more importantly, conversions, are finally within reach.  Through journey analytics, companies are capturing and acting on “Micro-Moments” that were previously unseen in a proactive and time-sensitive fashion – adding millions to their bottom lines. With all this value, why aren’t all companies doing it? Simple – it’s easier said than done. Here are the top challenges businesses are faced with when trying to architect effective, data-driven customer journeys at scale:

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From “Gut Feeling” to Data Driven

How one client transformed their decision making process from “Gut Feeling” to Data Driven

 

This client is a Non-Profit Organization that inspires adults to learn, discover, and travel. Offering thousands of educational adventures in all 50 states and 150 countries around the world, this organization believes that true insight and understanding are still sparked by hands-on experience and open discussions that stimulate the senses, energize the body and challenge the mind.

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Is Cloud History Doomed to Repeat Itself?

They say history repeats itself. As a case in point, data center consolidations eventually stifle innovation and push for a rebadge of innovators. It has taken a long time to undo these efforts, so don’t make the same mistake. Transparency into all your of your different systems as they interact with the cloud is essential to constantly innovate. Unfortunately, not all cloud providers are created equal nor have good intentions. Keep these few things in mind:

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3 Benefits of Managed Cloud Computing

Your business runs on information. Without comprehensive cloud management, your business is susceptible to security threats, data loss and costly downtime. Whether you have a multi-tenant or hybrid cloud environment, cloud managed service providers possess extensive cloud knowledge to support your environment or fill in the management gaps.

Often, internal IT departments don’t possess the skills to effectively monitor and maintain a cloud environment. In these situations, a company hires a third-party cloud managed services provider to manage cloud security, computing, storage, network operations, application stacks, vendors and more.

Depending on your IT needs, cloud managed services can also handle monitoring and reporting, performance testing, backup and recovery and more. With fixed monthly pricing, hiring a cloud managed services provider is often less expensive than an in-house team.

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Data is the New Currency for Digital Transformation

Today’s business leaders know that data is important to execute their strategy. That’s true, but it’s still underestimating the importance of data. The information your business generates and accesses is not merely a tool for operational execution. It’s so essential to the success of a modern business that it must be handled as carefully and strategically as currency. Like finances, data requires the focused attention of the C-suite and the Board.

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Enterprise Digital Transformation

Big Data is likely to be a key element in the digital transformation taking hold in the enterprise, but there are still questions as to how it will influence future business processes and what steps to take now to ensure it provides optimal support in a fast-changing economy. Legacy IT is largely unprepared to meet the requirements of the new digital business: application cycle times measured in months, if not years; siloed infrastructure that prohibits organizations from viewing their data holistically; performance bottlenecks that impact end-user experience in a world that demands constant availability and response times; rigid architectures that force organizations to make forklift upgrades as requirements change; and traditional provisioning processes in which IT is often seen as a barrier rather than an enabler for the business. 

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