Join Pandera on September 19th at Google Cloud OnBoard in Nashville, TN. Cloud OnBoard is a free, instructor-led training event, that gives you a headstart on your journey to developing on Google Cloud Platform (GCP). Through a combination of presentations and technical demos, you’ll learn all about virtual machines, containers, applications, big data, and machine learning. What you choose to build next, is up to you! (more…)
Last and early this week some of the largest players in the game of enterprise technologies made big moves in the form of either acquisitions or partnerships in an effort to effectively position themselves and their customers for the future. As data sources, complexity, and demands for insights continue to rise at a rapid pace there is one thing becoming crystal clear; cloud data warehouses are essential. Successful forward thinking organizations are demanding single sources of the truth that can handle and aggregate their data while boasting advanced analytic services on the fly for every user, all the time. These acquisitions and partnerships that have been established speak to certain parts in the link of data storage, accessibility, analysis, and visualization.
PHOENIX, Jan. 25, 2019 — Pandera, the industry leader in advanced data science, today announced that it will be a platinum sponsor at MicroStrategy World™ 2019, MicroStrategy’s annual analytics and mobility conference, taking place from February 4 to February 6 at the Phoenix Convention Center. Pandera aims to reform how organizations engage with data through the introduction of its Transformation Suite, a robust catalog of advanced analytics and data science-oriented solutions that take full advantage of MicroStrategy 2019’s new features and functionality.
Fake News and the Responsibility of Data Scientists
95% of statistics are made up.
Discussions about fact versus truth come up quite a bit these days, especially with the proliferation of “fake news” and the news media’s coverage of certain facts (and non-facts, for that matter). We hear chatter all over the place where folks bring up hot button issues and claim “90% of people agree with my fact!”and “I have proof that X happened — it’s a fact!” Sites like snopes.com, politifact.com, and factcheck.org exist to remove political bias and interpretation from these “facts,” but why would we need such things? Is it because reporters actively make up information and deliberately lie to viewers? Or could it be that they simply tweak hard facts just enough to fit them into their preferred narrative?
Pandera Systems Chief Data Officer, Matthew Thomas spoke with Kimberly Whitler of Forbes to explain why companies are turning to Chief Data Officers to generate more value out of data beyond the typical CIO and CMO roles.
Whitler (Forbes): Can you describe the CDO role?
Thomas: To truly appreciate the increasing need for the CDO’s role, one must first understand that 90 percent of the world’s data was created in the past two years alone. That’s a lot of information for a company to suddenly organize, secure and make sense of, let alone make a strategic decision on. The CDO emerged as organizations realized the need for someone to lead the management of all of this data as well as guide the organization in technology adoption and training necessary to storing and distributing it all.
Pandera Systems sat down with Managing Director, Kevin Curley, to learn first hand how Self Service Business Intelligence can help organizations capitalize on before thought weaknesses and complaints of their analytics projects. According to Kevin, all businesses are in quite the transition period as it stands right now in 2018. Most have realized the value that analytics can bring and have made decisions to implement central Business Intelligence platforms.
Boston, MA – My name is Brian O’Connor, and a year ago I made the decision to change my career and enter the innovative world of Data Analytics. Everyone wants to provide value and feel useful. Unfortunately, in your typical banking role that is not always the case. Seeing no growth path and lacking the feel of bringing actual value to my clients, I made the decision to enter the Level Education boot camp. Since then, I have been brought on the Pandera Systems team as a Business Intelligence Analyst and couldn’t be happier with where my career is heading (not to mention the value I am providing to my clients). I was honored to give a speech this past Friday at a Boston WeWork to a group of potential students interested in making the leap into the data analytics space.
Challenges of Creating an Effective Customer Journey
Providing marketing ROI through conversions and, ultimately, customizing each user journey at scale has been a constant challenge for years. Customers are utilizing multiple channels each day, adding extra touch points and therefore data that needs to be analyzed to architect an effective marketing strategy. Fortunately, planning and proving marketing results has never been easier than it is today. By analyzing and weaving together touch points in a deliberate manner, marketing ROI, and more importantly, conversions, are finally within reach. Through journey analytics, companies are capturing and acting on “Micro-Moments” that were previously unseen in a proactive and time-sensitive fashion – adding millions to their bottom lines. With all this value, why aren’t all companies doing it? Simple – it’s easier said than done. Here are the top challenges businesses are faced with when trying to architect effective, data-driven customer journeys at scale: