As with many large organizations, creating a single version of the truth that decision-makers can act upon is a challenge. Office supply store Staples is no different. With over 79,000 employees, 2,000 locations, and operations in 26 different countries, it is easy to see why 75 weekly reports and upwards of 175 ad-hoc reports were not going to cut it. These reports were often outdated prior to even getting in the decision maker’s hands, which in turn reduced adoption and confidence in the analytic strategies that Staples aimed to pursue and drive growth from.
At Pandera Systems, we put a lot of emphasis on the story that data should tell. Through careful system and UI/UX architecture, it is possible to create toolsets that easily convey important insights with the context that matters to the people that matter. But how do you quantify the story you are trying to tell? Beyond that, how do you verify that it is being well received by the people it is intended to help?
It may sound arbitrary to some, but by simply focusing on the people, these systems are designed to help you get a grasp on the effectiveness of your systems. Google researchers have designed what they call the “HEART” framework to quantify and validate that UX designs. We have used this same framework to confirm the data stories we care about are being well-received. (more…)